2K revealed that Michal Jordan will be featured, as the face of both the “ultra-premium” NBA 2K23 Championship Edition and the NBA 2K23 Michael Jordan Edition. The all-time Legend has got the same treatment in the previous NBA 2K11, NBA 2K12, and the NBA 2K16 Special Edition. Nonetheless, he is the perfect manifestation of this NBA season’s “Answer the Call” campaign.
On top of that, Visual Concepts will also restore “The Jordan Challenge” to challenge NBA players to recreate 15 iconic moments of Jordan’s eminent career. They are completely rebuilding the 2K11 ten challenges and adding five more to them to make a perfect collection of Jordan moments.
2K also revealed that the new model will include video vignettes with exclusive commentary from various NBA legends who witnessed Jordan playing in person, including his fellow teammates, rivals, and other Basketball figures.
“After making 23 the most recognizable number in sports, it was only fitting that for NBA 2K23, we introduce the Michael Jordan Edition,” 2K vice president of global marketing strategy Alfie Brody said in a media briefing.
“Additionally, we’re thrilled to introduce a brand-new premium edition of the game with the NBA 2K23 Championship Edition, as no other player embodies the word ‘champion’ like Jordan. This limited-edition version will also offer players the opportunity to catch on-court action throughout the season with a 12-month subscription to NBA League Pass included. We look forward to celebrating this game with the community when it’s released on September 9.”
The NBA 2K23 will be made available worldwide on Nintendo eShop and Nintendo Switch.
First Look at our Cover Athlete Michael Jordan in #NBA2K23
? 80s MJ
? 90s MJ pic.twitter.com/r27VGCvQfU
— NBA 2K (@NBA2K) July 5, 2022